What is a QR Code?
Think of a QR Code as a link to digital information from a printed format. A sort of interactive newspaper or sign. Those squiggly boxes are each unique and link to things like website pages (mobile website pages are best), text, a phone number, directions, a video, a menu -- anything you can think of.
Most smartphones come with a QR Code scanner these days. A person just opens the scanner app and points it at your code, and bam! - information is presented when needed. The information can also be stored on the person's phone for later review.
Some ways to use QR Codes
Here are some ideas to get you started, but the possibilities really are endless.
- Put in your printed ads and link to a special page on your website that is readable on a mobile phone.
- Put on your restaurant door or window and link to your menu, or reservations page.
- Put on hats and t-shirts and link to a special promotion your business might be having.
- Put on products and link to stories or best ways to use the product.
- Put on food items and link to recipe ideas.
The best part is that you are interacting with
your customers and potential customers!
